Why Search Engine Optimisation is so important?


When-ever you venture into Internet marketing or think about putting up your business on the web, it is not worth if your WebPages are not ranked within the first three or four of the first page of Google or any other search engine search results. When I started with my website, I had to know [...]

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Generate UK’s Festive Online Marketing Workshop


WELCOME to Generate UK’s Festive Online Marketing Workshop.
Date: 9th December 2009
Time: 9am-12.30pm
Venue: Donnington Grove Country Club – click here for directions
A workshop designed to help participants understand and embrace a number of key online marketing activities.
The workshop will be dynamic and focused on sharing experiences with clients, partners and each other providing the [...]

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Keywords, SEO and the importance of research


It has been a manic summer so far with companies doing all they can to promote themselves within the search engines and vying for every scrap of business that’s available. Having the opportunity to compete over price is now seen as a luxury; it’s being found in the market that is now seen as the biggest [...]

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The Red House Pub and Restaurant: Managing their online reputation with Generate UK


The Red House, an independent pub and restaurant in Whitchurch, has recently been opened after an extensive refurbishment.
The Red House has been a part of the Whitchurch community for over 50 years and has now been sympathetically modernised, retaining much of its traditional charm. The original open fires are now complimented by a warm and [...]

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Digital Marketing: Link building to complex algorithms. Are you interested?


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox
An informed linking strategy for your web site will improve your rankings in the search engines and set you apart from your competitors. Most of the major search engines encourage web site owners to increase [...]

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Increasing your search engine footprint by using blogs


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox
If you’ve been to any of our seminars or met anyone from Generate UK, you’ll know how passionate we are about blogs. Particularly their importance when it comes to increasing your online footprint.
If you [...]

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NoFollow or DoFollow links; where do you stand?


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox
One part of SEO that is often hard to explain to people not familiar with search engine optimisation parlance is the importance of Nofollow and Dofollow links. Anyway, I was going to write an article on [...]

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Stand alone SEO is dead, long live Search Engine Marketing!


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox
For a while now, there has been something about search engine optimisation that has been bothering me. It’s not the practise of SEO in general, it’s not even the multitude of companies popping up with [...]

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Search Marketing – The next battle ground for your brand?


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Search Marketing – The next battle ground for your brand?
In the UK just over 15% of of the total media spend is now spent on online advertising. This trend is set to continue with year [...]

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What is Online Reputation Management and why should you care?


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inbox
Online reputation management is all about protecting your brand and image online. Most companies go to great lengths to protect their reputation offline, unfortunately they are often slow to react to different pressures online. In [...]

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