Why Search Engine Optimisation is so important?


When-ever you venture into Internet marketing or think about putting up your business on the web, it is not worth if your WebPages are not ranked within the first three or four of the first page of Google or any other search engine search results. When I started with my website, I had to know [...]

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Keywords, SEO and the importance of research


It has been a manic summer so far with companies doing all they can to promote themselves within the search engines and vying for every scrap of business that’s available. Having the opportunity to compete over price is now seen as a luxury; it’s being found in the market that is now seen as the biggest [...]

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Increasing your search engine footprint by using blogs


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If you’ve been to any of our seminars or met anyone from Generate UK, you’ll know how passionate we are about blogs. Particularly their importance when it comes to increasing your online footprint.
If you [...]

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NoFollow or DoFollow links; where do you stand?


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One part of SEO that is often hard to explain to people not familiar with search engine optimisation parlance is the importance of Nofollow and Dofollow links. Anyway, I was going to write an article on [...]

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How to Optimise your landing page for your PPC campaigns


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We’re having a pay per click week this week on the Generate UK blog. Feel free to look back on our previous posts about the importance of landing pages and the Beauty and the Beast [...]

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Basic Rules of Search Engine Optimisation


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Listed below are the most basic rules to follow for SEO purposes. We recommend that you follow these simple rules for each page of your web site.

Search engines feed on keywords, these are [...]

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