Digital Marketing Seminar

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Seminar Agenda for 18th March 2010
Seminar Title: Digital Marketing Seminar

Synopsis: The seminar is aimed at Marketing managers/directors, business owners, managing directors and anyone with responsibility for website marketing. The seminar explores the options and opportunities to increase targeted traffic to your website, using a variety of online channels, activities and techniques.

All attendees to this great event will be entered into a free prize draw with a chance to win a round of Golf or a meal for two at Donnington Grove Golf & Country Club.

To register for this event please submit your details.
Alternatively call 01635 550431 or
email ian.fergusson@generateuk.co.uk

Venue: Donnington Grove Country Club

9.30	Registration and coffee
9.45	Welcome and Introduction An introduction to the day ahead
10.00	Internet Marketing – Jargon BusterDo you feel that sometimes you’re listening to a different language? Too many acronyms? This session explores the different jargon used in Internet Marketing and will leave you well geared up for that next big marketing strategy meeting.
10.30	Link Building Demystified Link building is fundamental to the success of your website. Yet this whole area is clouded by mystery for many. What makes a good link? Inbound or outbound? Reciprocal? How many should you have? This session details the importance of links and how you should approach link building.
11.00	Short Refreshment BreakCoffee, teas and cake and an opportunity to network with other delegates.
11.20	10 Top Tips for Increasing Targeted Traffic to your SiteThe old adage is right… “It does not matter how great your website is, if people cannot find it” What wise person first said that is lost to history, however the importance of the statement still resonates. This session provides tips for increasing your targeted traffic.
12.00	How to Integrate Twitter Into Your Web Marketing StrategyThe word “Guru” is often over used in Internet Marketing circles, however previous attendees to our seminars will testify that Mark White The Blog Coach definitely lives up to that billing.
12.30	Seminar summary, prize draw for round of golf/meal, open questions and answers session