Why Search Engine Optimisation is so important?


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When-ever you venture into Internet marketing or think about putting up your business on the web, it is not worth if your WebPages are not ranked within the first three or four of the first page of Google or any [...]

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Keywords, SEO and the importance of research


It has been a manic summer so far with companies doing all they can to promote themselves within the search engines and vying for every scrap of business that’s available. Having the opportunity to compete over price is now seen as a luxury; it’s being found in the market that is now seen as the biggest [...]

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Donnington Grove Country Club: Using Generate UK’s Content Management System to increase website traffic by 130%


Donnington Grove Country Club is one of Newbury’s ‘best kept secrets’; as well as offering a first-class golf course the venue also offers fantastic conference facilities, an intimate wedding venue, a beautiful hotel and a newly opened restaurant. 
The existing website did not do justice to the growing Donnington Grove business and therefore, Generate UK were [...]

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The Red House Pub and Restaurant: Managing their online reputation with Generate UK


The Red House, an independent pub and restaurant in Whitchurch, has recently been opened after an extensive refurbishment.
The Red House has been a part of the Whitchurch community for over 50 years and has now been sympathetically modernised, retaining much of its traditional charm. The original open fires are now complimented by a warm and [...]

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Pay Per Click helps deliver fast results, but it’s not for the faint hearted!


In the last few months we’re seeing more and more of our customers turn to Pay Per Click (PPC) as a cost effective route to market. In these tough economic climates companies want measurable results and through the use of on-page analytics, understanding the conversions rates versus the investment has never been easier to measure.
PPC [...]

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Increasing your search engine footprint by using blogs


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If you’ve been to any of our seminars or met anyone from Generate UK, you’ll know how passionate we are about blogs. Particularly their importance when it comes to increasing your online footprint.
If you [...]

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NoFollow or DoFollow links; where do you stand?


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One part of SEO that is often hard to explain to people not familiar with search engine optimisation parlance is the importance of Nofollow and Dofollow links. Anyway, I was going to write an article on [...]

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The 10 Most Popular Excuses That UK Businesses Use For Not Having a Blog


Before reading this post, we recommend that you get Generate UK – Digital Marketing Blog delivered directly to your email inboxIt is still very surprising how many companies in the UK that have a website, yet do not take advantage of a Blog. For us, it is a no brainer. The business benefits of running [...]

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Is Search Engine Marketing immune to the Credit Crunch or Recession?


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There has been some interesting predictions this week, most notably from industry voice E-consultancy who have predicted that the expenditure in search engine marketing is likely to be nearly £2.8 billion by the end of [...]

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Stand alone SEO is dead, long live Search Engine Marketing!


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For a while now, there has been something about search engine optimisation that has been bothering me. It’s not the practise of SEO in general, it’s not even the multitude of companies popping up with [...]

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